Why audiences don’t just accept AI in short-form video any more, they expect it
Based on a longer Deep Research project we commissioned which is here. For the need-to-know: There’s a new paradigm for AI video content: viewers don’t recoil at AI-crafted short video ads on principle. They recoil when a brand uses AI badly. And when brands don’t use AI at all? The audience increasingly reads that omission …
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